UX Prototype: NFL Standings Table

Too Long; Didn't Read

An estimated 49% to 70% of Americans who counts themselves a fan of the NFL.com. I’m sure they’re busy preparing for the upcoming 2018 season. Engaging ~200 million US fans can’t be easy. So I thought I'd take some time to help explore the user experience on the current interface. Here is a screenshot of their current interface, minus the ads, and the new fold. It’s very hard to compare teams. Using so much vertical real estate to represent this data means users only can view a small portion of the table at a time.