Too Long; Didn't Read
There was this recent article by Eugene Wei around <a href="http://www.eugenewei.com/blog/2018/5/21/invisible-asymptotes" target="_blank">invisible asymptotes</a>, defining them as the ceiling that a company’s growth curve would bump its head against if it continued down its current path. There has been a lot happening lately in the urban mobility market and it’s helpful to make a sense of the changes by thinking about the invisible asymptote of one of the key players: Uber.