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The first step to a successful software pre-sale is to find out what your audience is interested in. You need to create a basic outline of what your product will look like. You also need to find a way to get the best price for the product you want to sell. Here are 5 steps you need to take to the market to find the best way to sell your product to a potential buyer. The next step is to make sure you have the right idea for a product that needs to be sold.