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Five Undervalued Data Points for Emerging Businesses are five pieces of data that you’ll want to consider as you get frugal. The amount of data produced daily via the Internet is set to top 44 zettabytes. The majority of your expenses probably fall into one of two buckets: fixed or variable. Tracking your fixed and variable expenses will help keep your spending in check. You can always put the money you save back into a perk your staffers will appreciate, boosting loyalty and engagement.