Exploring the Potential of Augmented Reality for E-commerce Growth
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The rise of augmented reality (AR) technology has opened up a new frontier for online shopping. Consumers can now virtually try on products, visualize how furniture or home decor items will look in their space, and even walk through stores from the comfort of their homes. AR technology has ceased to be just a trendy add-on; it is increasingly becoming a potent force in boosting customer engagement.