Too Long; Didn't Read
LinkedIn is the most effective online channel for lead generation for B2B brands. LinkedIn generates 2X more leads than other social media channels. LinkedIn has 690 million users spread across 200 countries, from them, 303 million are active monthly users from which 40% log in daily. LinkedIn leads don’t get generated by accident. Optimize your profile for maximum engagement. Convert more leads for less. Target your potential customers granularlyly. Targeting options such as company size, name and industry, and job function.