How AR and VR Apps Are Transforming the Shopping Experience
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According to Statista, global consumer spending on AR and VR apps will reach about 3.5 billion US dollars by 2021. Retailers must combine innovation, customer satisfaction, and technology, says Shep Hyken. Retailer Zara have experimented with AR apps in retail and the experience they have created was quite impressive to the usual application of AR in retail. With VR apps you can now have a complete 3D view of any store, explore new products, and discover new elements virtually through a single application.